Questionnaire survey - メーカー・企業と製品の一覧 | イプロス

[Case Study] Media Operations Personnel

Introducing examples of surveys conducted to obtain the real voices of individuals (primary information)!

We would like to introduce a case study of media operators utilizing "Surveyloid," which has a dedicated panel of over 4 million for gathering "content ideas" for content production. The background for implementing our product was the decision to conduct a survey as primary information, as we wanted to disseminate unique information through our media and were considering writing articles based on consumer data. After implementation, we received feedback stating, "We usually distribute the survey around the evening, and by the next morning, we have completed the collection. Since we create articles every month, we are satisfied with the ability to quickly gather responses." [Survey Overview] - Surveys are primarily conducted targeting the intended audience. - However, to make the content more interesting, we sometimes intentionally conduct surveys on attributes that are not part of the target audience for comparison purposes. - We prepared several questions aimed at surprising results, consciously aiming to disseminate information from various angles. *For more details, please refer to the related links or feel free to contact us.*